Nails inc

Nails inc

Website design & build | User experience | Strategy & planning | eCommerce

As Nails inc’s lead digital agency, we have helped the prestige nail and beauty products brand grow globally across digital channels for the past 5 years. From platform development to CRM campaigns, we aim to maximise Nails inc's digital footprint and grow online sales year-on-year.

Nails inc competes in a crowded and competitive market. We needed to provide an eCommerce CMS-driven solution that allowed a small team to confidently and efficiently implement content changes to the site, whilst integrating a number of functions from third-parties. We created ‘Styled by You’, the industry’s first personalised gift mechanic offering customers the chance to choose a polish and customise the bottle & packaging.